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Having started his career working on titles such as i-D, British GQ and Arena, James Sleaford became the first fashion director of French GQ in March 2008 and stayed there for nine years helping to shape men’s fashion in France. His modern approach to menswear mixes tailoring with streetwear, original casting and photography to create seductive imagery.

James is currently contributing to Hero, Ansinth, Esquire and Mr Porter as well as creating his own personal project the Outsider Poster Project.